Salesforce Marketing Cloud
Connect Social Channels to your Marketing Cloud environment and integrate Social DM’s in your marketing campaigns.
- Incorporate direct messaging in your marketing journeys with the Social25 custom activity.
- Send product or campaign updates, delivery notifications, surveys and more on Whatsapp through your customised Marketing Cloud campaign.
- Follow-up on customer responses by having customer care agents handle inbound cases as a result of marketing campaigns.
- Leverage Salesforce reports & dashboards to better understand message hit and open ratios and overall campaign effectiveness.